You may mock, but I can imagine Pizza Express in Woolwich, maybe in the Arsenal development. I do think that Woolwich has many prospects. The DLR did alot for the Lewisham housing market and that 'new money' brings alot of new energy with it as well as a new dynamic to the whole community.
Woolwich has a good down-to-earth scale about it. There's a centre to it. The square where the winos hang out. The fountain with the most unnatural looking green tint to the water, but it's a green space and it's the heart to the town centre. Where's the centre to Lewisham? We've already got a good start.
I hate pedestrianised High Streets as they are usually deserted outside of shopping hours. Admittedly, I don't frequent Woolwich on a night, but there are a couple of town centre buildings being refurbished into dwellings. This is a great thing. By the very fact of people living in the centre, the pedestrianised road is actually used, not just by shoppers in the day but by residents in the evening.
Whether the burghers of Woolwich can lure the multinationals to open stores in Woolwich is one thing. Whether Woolwich should turn into another faceless shopping precinct with the same old shops is another. I read that Tesco might come to Woolwich. On one hand, that's great, but on the other, we've already got Sainsbury. Having a huge Tesco will inevitably mean a large car park somewhere.
I like Woolwich because it's of a human scale. Taking a train to and from Woolwich Arsenal is so simple and lands you in the centre of the town. Lewisham is too imposing. The train station is cut-off from the shops, the Lewisham Centre building is hulking and superbly ugly, the only sense of human scale and personality is the Italianate church. I hope the proposed redevelopment will address this.
Most people will never look at the buildings in places like Woolwich. They get in and get out. Don't blame them, but we've got some tasty architecture here. I feel a bit of photography coming on to prove it.
Now, back to Pizza Express. Plumstead Common is a prime area for some tasty nosh. Get a map and look at the commons around London. The majority of them have either been posh since dinosaurs dined there or they've been gentrified already. As sure as day follows night, it will happen to Plumsteadshire.