Soho has been the centre of creative industries for some years. The big brains of branding have had offices here, as have the film and animation industries. Soho is cool. The name itself is cool. How could we ever forget Soho as a film location in 'Expresso Bongo'? Soho was 'the most'.
The parish of Forest Hill will be branded as NOBU. That's North of Beckenham. If there were a university in Beckenham, that would be spot on. Thinking about it, what courses would Beckenham Uni have to offer? A great and varied prospectus comes to mind, however that's another blog entry for sure.
Plumsteadshire doesn't seem to come out so well in the wash of branded villages. South of Woolwich doesn't cut it - SOWO. South East of Woolwich - SEWER. How about West of Welling - WEWE?
Never liked the world of branding anyway.