My research and development team and marketing strategists having been working through the night on statistics, qualitative data and time and motion studies about our LOVELY LISTENERS. This has lead to a £15 million pound rebranding exercise of Plumsteadshire.
It has been noted that Plumstead Common and its' environs, are the most crime ridden, dangerous and down-right bilious of places to live. Murderers leap out of sewers at every street corner and shops are looted so often that the Brixton Riots seem like a typical Sunday afternoon in Frinton on Sea. This is according to one or maybe two 'anonymous' contributor(s).
So, to fulfill equalities requirements and serve these minorities, I have to trial a new tagline for Plumsteadshire. Changing from 'It's All For The Best In This Best Of All Possible Worlds' to 'It's All Crap'. Fortunately, I won't need to redesign the logo to look like a horrible Tiswas rip-off.